AI sales agent
Sei replies while the lead is still on your site
It answers on WhatsApp, chat and email from what your website says, shares the brochure, books the demo and fills the CRM as it talks.
New
Every app is now included in Growth and Scale
Run the whole company on one AI platform.
Sales, HR and payroll, finance, vendors and service in one workspace, with AI working across all of it. Every new lead answered in seconds, every call written up, every paid order in the books.
30-day free trial · Nothing charged for 30 days · Cancel anytime
- ₹999a user a month for the Sales CRM, billed annually
- Every appon Growth: HR and payroll, finance, vendors, service
- 4 secmedian first reply to a new lead at InterviewLift, October 2026
- Sales
- HR and payroll
- Finance
- Vendors
- Service
- Customers
- Inventory
- Expenses
Sei
Three things need you today
- 2 hot leads are waiting for a call
- October payroll is ready to approve
- A vendor invoice doesn't match its PO
Sales
Priya Sharma Hot
Meta ads · demo booked
Sei replied in 42 seconds
Payroll
₹18.6L
October · 48 employees
Ready to approve
Finance
₹7.2L due
Receivables · 3 overdue
Paid order posted to the ledger
Attendance
46 / 48
Checked in inside the geofence
Vendors
PO-1042
Office supplies · goods received
Invoice sent to payables
Service desk
Ticket #2318
Billing question · due in 2h
Routed from email by AI
Live, two-way integrations with the tools you already run on
WhatsApp Business
Meta lead ads
Google Ads
Razorpay
Gmail
Google Calendar & Meet
Outlook
Stripe
IndiaMART
Justdial
Instagram Direct
Zoom
One platform, every team
Every team in one workspace. AI in every one.
Sales, HR, finance, operations and service share one login, one record of every customer and employee, and one bill in rupees. Growth and Scale include every app.
Sales
Every lead, call, chat and payment in one pipeline.
- Leads from Meta, Google, IndiaMART and your website
- Calls, WhatsApp and email in one inbox
- Payment links that mark the deal won
AISei replies to new leads in seconds, books the demo and writes up every call.
HR and payroll
Hire, check in, take leave and get paid, all in one place.
- Geofenced check-in with face match
- Indian payroll with PF, ESI, PT and TDS
- Hiring, HR letters and employee self-service
Staff who aren't users: ₹99 a month each.
Finance
Books that fill from your sales, purchases and expenses.
- Double-entry ledger, receivables and payables
- Proformas, invoices and billing
- Collections and payouts on Razorpay and Stripe
Vendors
From requisition to vendor invoice, with a portal for each vendor.
- Vendor onboarding with GST documents
- Requisitions, purchase orders and goods receipts
- A free vendor portal for orders and invoices
Service and customers
Support, onboarding and renewals next to the sale that started them.
- Service desk with escalations
- A free customer portal
- Health scores, onboarding plans and renewals
AISupport emails become tickets, routed to the right team by AI.
Operations
Expenses, assets, stock and training, without another tool.
- Expense claims, travel and advances
- Asset register, inventory and stock counts
- Training courses and call coaching
How the apps work together
- A customer pays an orderthe sale posts to the books
- A vendor sends an invoiceit lands in payables
- A claim is approvedthe reimbursement posts to the ledger
AI EmployeeWatches the data across every app and raises what needs a person.
Sales, end to end
Other CRMs stop at the pipeline. Supersei collects.
Capture every enquiry, convert it while interest is hot, collect the money and prove which ad paid for it. One product, the whole loop.
Payments
Get paid mid-call
Send a Razorpay link with GST. The deal flips to Won when the bank confirms.
Pro CoachingPending
₹14,999
Link sent on WhatsApp
Capture
Every enquiry, one list
Meta and Google lead ads, website chat, WhatsApp, IndiaMART, forms and spreadsheets.
Calls
Calls write their own follow-up
Recorded, transcribed and summarised. A promise on the call becomes a task.
Hot leads
The rep knows the second a buyer heats up
Hot lead
Priya Sharma
Opened your pricing page
Marketing proof
See which ad actually made you money
Spend from Meta and Google, joined to the leads that landed and the orders they paid. Wins go back to Meta CAPI and Google so they find more buyers like these.
See marketing reportsReturn on ad spend, last 7 days0.0×
Ad spendRevenue
How it works
From stranger to paying customer.
-
A visitor lands on your website
The pixel records page views, scroll depth and form starts, and forwards them to GA4, Meta Pixel and Clarity. When they say hello, the whole trail joins the lead with its UTM tags and click ID.
-
Sei answers in seconds, on every channel
Web chat, WhatsApp and email get a real answer, not an auto-reply. Sei shares demos and brochures mid-conversation and fills the CRM while it talks.
-
Your pipeline fills and sorts itself
A scoring engine watches visits, replies and payments. Cross the threshold and the owner gets a live alert. The board moves after every call, and the auto-dialer works through the rest.
-
Money in. Proof on screen.
The payment link gets paid, instalments included. The bank confirms, the deal flips to Won, and conversion events go back to Meta and Google.
Visitor trail
page_view · /features
scroll_75
pricing_visited
return_visit × 3
utm_campaign=diwali_leadgen
Starter₹999/mo
Growth₹1,999/mo
Scale₹2,999/mo
Trail attached to lead · Priya Sharma
Hi, does the Growth plan include WhatsApp?
Sei · AIYes. Growth includes the official WhatsApp Business API inbox, plus web chat and email in one place.
Can I see it on a call first?
Sei · AIDone. Thursday 3:00 PM, Google Meet link sent to your WhatsApp.
Demo booked · lead stage updated
Fresh
Dev Khannascore 12
Meera Raoscore 20
Connected
Asha Iyerscore 48
Demo
Priya Sharmascore 84 · hot
Won
Rahul Vermapaid
INV-2847 · Pro CoachingPaid
Instalment 1 · Razorpay₹9,999
Instalment 2 · Razorpay₹9,999
Instalment 3 · Razorpay₹9,999
Deal marked Won · Purchase sent to Meta CAPI
In the product
Not a mockup. The real app.
Sei answers on WhatsApp and books the demo, the payment lands on Razorpay, and the lead moves to Won on its own.
Watch the 2-minute tour
One lead from an Instagram ad to a paid order, with voice-over in English and subtitles in English and Hindi. Jump to any step below:
Every channel. One AI. (67s)
11:47 PM WhatsApp enquiry answered, demo booked and ₹24,000 collected before 7:12 AM.
Which ad made money? (58s)
Pause a 0.61× losing campaign from the CRM and drill into the 7.10× winner down to the rupee.
Stop clicking. Just ask. (56s)
Ask your CRM who to call first, draft workflows in plain English, or run Supersei from Claude.
Recorded in the Supersei app. Names and amounts are sample data.
1
Workspace for sales, HR and payroll, finance, vendors and service
120+
Features live in the product today, not on a roadmap
₹99
A month for each employee who isn't a user. Vendor and customer portals are free
30days
Free trial. Nothing is charged until day 30, and you can cancel before then
Security
Your lead list can't walk out.
One admin switch stops agents copying, cutting or selecting your lists anywhere in the workspace. Admins keep full access.
- Phone numbers stay masked in lists
- GPS-verified logins and a full sign-in audit log
- Field-level permissions for every role
- Encrypted in transit and at rest. GDPR and DPDP ready
SOC 2 Type II audit in progress. ISO 27001 planned.
Block copy-paste for agents
Admins always keep copy-paste.
- Priya Sharma +91 98765 43210
- Arjun Mehta +91 90123 44470
- Asha Iyer +91 99887 71932
- Rahul Verma +91 98200 15566
Agents can copy this list. Flip the switch, then try.
Built for Indian growth teams
What changes when the loop runs in one place.
How real estate, education and B2B sales teams use Supersei to plug the gap between ad click, WhatsApp chat and bank settlement.
28-broker residential developer
Before: Meta project leads sat in spreadsheets for 3 hours, brokers copied phone lists on resignation, and channel partners disputed lead ownership.
With Supersei: Sei sends the RERA brochure and floor plan on WhatsApp in 8 seconds, books the weekend site visit, masks phone numbers in lists and enforces OTP lead claim.
8 sec
First WhatsApp brochure reply (was 3.2 hrs)
0 leaks
Masked lists + copy-paste lock for agents
40-counsellor admissions team
Before: 42% of student enquiries arrived after 8 PM when counsellors were offline, and chasing 3-part fee instalments took a separate finance team.
With Supersei: Sei answers late-night syllabus and batch questions, books counselling slots, and sends Razorpay fee links with GST and monthly e-mandate autopay.
24/7
After-hours WhatsApp counselling & slot booking
Auto-Won
Instalments & Razorpay autopay on the deal
~30-rep interview-prep sales floor
The floor: Reps sell interview-prep plans to job seekers. Leads come from Meta ads, the website and live chat, and more than half arrive outside office hours.
With Supersei: Sei replies to new leads on WhatsApp in seconds and books demos, handing fewer than 1 in 10 conversations to a rep. Demos and payments are tracked on every lead.
+28%
Revenue per selling rep, Jun–Jul vs Sep–Oct 2026
2.6×
Paying customers a month, June to October 2026
InterviewLift is a related company of Supersei.
Compare
Most tools own a slice. Supersei runs the company.
Zoho sells HR, payroll and books as separate apps. HubSpot sells it hub by hub. Here is what you get in one product.
| Capability | Supersei | Zoho CRM | HubSpot | LeadSquared |
|---|---|---|---|---|
| AI that replies on chat, WhatsApp and email | Add-on | Add-on | Add-on | |
| WhatsApp built for Indian sales teams | Add-on | |||
| Payment links inside the deal | Add-on | Add-on | ||
| Ad spend to revenue you can trust | Add-on | Add-on | ||
| Auto-dialer with AI call notes | Add-on | Add-on | ||
| HR, payroll and accounting in the same plan | Separate app | |||
| Full loop in one product |
Based on publicly documented capabilities as of November 2026. Plans change, so check before you buy.
Pricing
Your whole company on one bill. In rupees.
Per user, per month. Starter is the Sales CRM; Growth and Scale include every app. AI and calls are billed only for what you use.
Launch offer
10,000 Sei Credits free for AI calls, WhatsApp and automation on every paid plan.
Users
Starter
Sales CRM
Leads, pipeline, calls and payments for one sales team.
₹1,199/user/mo
Annual saves ₹2,400/user·yr- Leads, pipeline, tasks and imports
- Calls with auto recording and the Android app
- Email, shared inbox and website chat
- Payments and payment links
- API and webhooks
Add HRMS and payroll for ₹99 per employee a month. AI runs on Sei Credits.
Growth
Run your whole business
Automation plus every app: HR and payroll, finance, vendors and service.
₹2,399/user/mo
Annual saves ₹4,800/user·yr- Everything in Starter, plus
- WhatsApp API and Web, auto-dialer, sequences and workflows
- Sei, the AI agent, with AI inbox, scoring and ad attribution
- HRMS and payroll, finance, expenses and travel
- Vendors, assets, inventory, service desk and customer success
- LMS, Ads Studio, AI Employee and field visits
- Per user each month: 500 AI replies, 100 AI actions, 1,500 transcription minutes
Employees who aren't users: ₹99 a month each. Vendor, customer and candidate portals free.
Scale
+ AI and controls
Four times the AI per user, plus controls for larger teams.
₹3,599/user/mo
Annual saves ₹7,200/user·yr- Everything in Growth, plus
- Per user each month: 2,000 AI replies, 300 AI actions, 4,500 transcription minutes, 100 AI voice minutes
- SSO / SAML, full audit log and field-level permissions
- Your branding, custom subdomain and custom dashboards
- Forecasting, marketing reports and conversation search
- Multi-entity and multi-currency finance, AI quotations, GA4 and CAPI
Employees who aren't users: ₹99 a month each. Vendor, customer and candidate portals free.
Enterprise
Scale, on your terms
Scale on a custom contract, with volume terms and a dedicated CSM.
Custom
Priced per contract.
Talk to sales- Everything in Scale, plus
- Custom contract and volume terms
- Dedicated customer success manager
- The same apps, AI and controls as Scale
Billed monthly by default · quarterly saves 8% · annual saves 16% · one per-user rate for any team size · employees who aren't users ₹99 a month (work out your bill) · GST extra · 30-day money-back guarantee.
Calculate your savings
Interactive ROI calculator
See what you save by retiring 5 separate tools
Compare Supersei Growth (one per-user rate for any team size) against paying separately for a CRM, WhatsApp BSP, auto-dialer, payment chaser and attribution sheet.
1. Sales & support team size₹2,399/user/mo · Growth Monthly
2. Monthly Meta & Google ad spendSpeed-to-lead + CAPI lift
The hidden tax of 5 separate subscriptions
-
5 bills, 5 renewal dates & USD forex fees
1 rupee GST invoice
-
Fragile Zapier webhooks & 15-min sync lags
Native <10s loop in one database
-
5 logins to provision & revoke when reps leave
1 login with role-based phone masking
-
5 browser tabs + chasing UTR screenshots on chat
1 timeline: chat, call, Razorpay & Auto-Won
What 5 separate subscriptions cost
-
01 · Sales CRM & pipeline
e.g. Zoho CRM, Freshsales, LeadSquared (~₹1,400/seat)
₹14,000/mo
-
02 · WhatsApp Business API & AI inbox
e.g. Wati, Interakt, AiSensy (~₹900/seat)
₹9,000/mo
-
03 · Cloud auto-dialer & AI call notes
e.g. MyOperator, Tata Smartflo, JustCall (~₹1,000/seat)
₹10,000/mo
-
04 · Ad attribution & Meta CAPI sync
e.g. Zapier Pro, Make, webhook routers (~₹500/seat)
₹5,000/mo
-
05 · Payment follow-ups, invoicing & booking
e.g. Zoho Books, Bookings, Calendly (~₹700/seat)
₹7,000/mo
5-Tool Duct-Tape Stack
₹45,000/mo
CRM + WhatsApp BSP + Dialer + Attribution (~₹4,500/seat)
Supersei Growth All-in-One
₹23,990/mo
One login, one timeline, one rupee invoice
Direct Annual Software Savings
₹2,52,120/yr
Plus +₹90,000/mo in estimated ad waste recovered via <10s WhatsApp AI response & Meta CAPI feedback
Indicative October 2026 published rates before GST, for the billing cycle selected on the plans. Telephony & AI credits billed only for what you use.
In the press
FAQ
Questions owners actually ask
Something else? Write to us or book a demo.
No. Starter is the Sales CRM on its own. Growth and Scale include every app: HR and payroll, finance, expenses and travel, vendors, assets, inventory, service desk, customer success, LMS, Ads Studio, AI Employee and field visits, plus vendor, customer and candidate portals. See what each plan includes.
Same day for sales. A three-step wizard sets up your team, pipeline stages and custom fields in about five minutes, with presets for SaaS, education and real estate. The website chat is one line of code your web person pastes once. HR, payroll and finance switch on in the same workspace when each team is ready.
Anyone who sells, manages or approves in Supersei is a user on your plan, with HR self-service included. Staff who only need attendance, leave, payslips, expenses and documents are employees at ₹99 a month each. Vendors, customers and candidates use their portals free. Work out your bill.
Hard rules enforced by the system. You set a floor price and Sei won't quote below it. It never confirms a payment without checking the gateway first. You set house rules like "never promise refunds", daily message and spend caps, and a kill switch that stops everything in one click. Anything sensitive waits in an approval inbox until a person clicks Accept.
Yes, on Growth and Scale, both ways. Connect an official WhatsApp Business number with approved templates and live delivery and read ticks, or link the personal number your business already uses by scanning a QR code. Every chat lands in the shared inbox where your team and Sei can reply.
Yes. Emails send from your own Gmail, Outlook or Zoho address and replies land on the customer's record. Meta and Google ad leads arrive in seconds with the campaign that brought them. Payments run through Razorpay or Stripe, and wins go back to Meta and Google so they find you more buyers like the ones who paid.
It hands over. The moment a conversation needs a person, your team gets the full story, Sei goes quiet on that thread, and your agent picks up in the same inbox.
Yes, on Scale. Upload your logo and pick your colours and fonts, and the whole workspace, sign-in page included, carries your brand, on your own subdomain. Agencies can run a separate workspace per client, switch features per plan and pause an account in one click.
HubSpot and LeadSquared cover sales and marketing. Zoho sells CRM, HR, payroll and books as separate apps. Supersei runs sales, HR and payroll, finance, vendors and service in one product, on one bill, with AI working across all of it. See the side-by-side at supersei.ai/compare.
Switch in a weekend.
Start free for 30 days. Bring your leads from Zoho, HubSpot or a spreadsheet and the AI maps the columns for you.
Nothing charged for 30 days · Cancel anytime · GST invoice